About Us

“Too often we see daily deals sites that give a great deal to consumers, but end up short changing business owners like you. The goal of Vippa is to offer great deals to customers, but also to be a system that turns one-time guests into repeat buyers.”

Danny Yang, founder of Vippa

What is VIPPA?

Vippa helps New Zealand’s small businesses grow organically with leading social mobile marketing and digitised loyalty technologies.

Why Start?

Firstly, we think there is a lack of value-added services to modern mobile marketing by new technologies. Too often we see daily deals sites that give a great deal to consumers, but end up hurting small business owners with heavily reduced margins and negative feedback.

New Zealand has many small businesses that are vulnerable when it comes to choosing special deals and promotion services. Some of these deals platforms are not user friendly to the merchants. The deals can be

complicated and time consuming for consumers to redeem and enjoy, and they often don’t return unless there is a further deal. Most of the deals or special offers are not relevant to the users in terms of ‘timing and location’.

Vippa is the first provider of social mobile marketing platform in New Zealand. The idea is simple: We help merchants to broadcast their special deals, loyalty stamp program, and flash deals on Vippa map targeting customers using our app within a certain distance from the listed business locations.

Goal

Our goal is to provide a Win-Win marketing platform to achieve the following objectives:

BUSINESSES

Any merchants can promote their business with a small and certain marketing budget
Any stamp loyalty program can be digitised on Vippa platform to replace old-fashioned clip cards
All customer responses to special deals and a stamp loyalty programme are collected for Big-data
Big-data information can provide feedback and strategy to test customer spending patterns
Customers can provide reviews on Vippa platform and share on their social media for exposure

CUSTOMERS

Free to use any of the services provided by Vippa platform
Receive instant special deals from favourite merchants frequently visited nearby
Conveniently check nearby businesses for promotional details with in-app map direction function
Do not have to carry bunches of stamp cards in pocket/wallet as all loyalty records are stored in app

Vippa aims to offer great deals to customers, but also to be a system that turns one-time guests into loyal buyers.

The Mission

Our mission is to simplify Big-data for small businesses and provide useful marketing
information in order to form strategic marketing campaigns for existing and
future merchants.

Where to from here…

Vippa has improved and evolved into a commercially viable model in reality. There is a team of brilliant people behind us to make this happen. We aim to help grow your business with us together so we can improve continuously.

We are planning to launch officially in 2018 and be fully operational in 2019. With our humble thoughts and hard work to support New Zealand small businesses, we believe that Vippa will be a better choice for both merchants and consumers to enjoy in New Zealand first.